WABC CMT Taxi-TV (New York) &CMT Taxi-TV (National)
In 6,600 cabs, WABC-TV provides local news, sports, weather, and restaurant/nightlife information, making Taxi TV an excellent medium to deliver your message to consumers!
•Video loop is 14-17 minutes
•60:40 content to ad ratio
At all times, advertiser messages are seen via interactive banners and microsites, sponsorship units and fixed screen positions.
Unique Opportunities:
•Welcome, feature and ads play at the start of each fare
•Attractor Screen Message is on screen when passengers enter the taxi.
•Payment Screen Message plays at the end of fare while the payment options are displayed.
•“On Demand” feature can be accessed any time during the fare.
CMT Markets |
# of SCREENS |
New York |
6600 |
Chicago |
1500 |
Philadelphia |
200 |
Boston |
600 |
San Francisco |
250 |
Kansas City |
125 |
Anaheim |
380 |
Denver |
400 |
Columbus, OH |
100 |